Event Design Collective

Info

Join the movement dedicated to creating a common visual language for crafting events worth attending.

Geschichte

Event Design collective is the grown up name of the original startup called Event Model Generation started by Roel Frissen and Ruud Janssen who believe the meeting & event profession is a serious profession, without serious tools.

Based on their vision to create a common language for events. Highly visual and open source, the effort is now expanding into the Event Design Collective.
The Event Model Canvas was created in 2014 as a strategic management template for developing new or documenting existing events and conference models.

It’s a visual chart with elements describing an event’s promise, how it helps stakeholders to get their jobs done, resolving pains and creating gains within a set framework of commitment and expected return. The canvas articulates how the behaviour changes as a result of having participated in the event as well as stating the required levels of satisfaction against expectations. Additionally the canvas outlines the costs and expected revenues in relation to the customer journey (service design) and the instructional design of the event.

The Canvas helps organisations align their activities by illustrating potential trade-offs of their events.

Building a thorough Event Design can be achieved through a 3 step Event Design using the #EventCanvas methodology.
where the team involved in the event systematically analyses, describes and outlines the inputs for the components in the final canvas prototypes.

The methodology is sequential and makes use of a range of visual thinking techniques including Empathy Mapping (courtesy of xplane), Value Proposition Canvas (courtesy Osterwalder), event ROI methodology (courtesy Phillips ROI Methodology), the Business Model Canvas (courtesy of Osterwalder), Service Design Canvas (Stickdorn & Schneider) and Instructional Design Model (Dick & Carey).

The Event Model Canvas was created by Ruud Janssen and Roel Frissen which builds on the visual framework initially proposed by Alexander Osterwalder’s Business Model Canvas based on the earlier work on Business Model Ontology. The Event Model Canvas is available free download under a Creative Commons 4.0 license at www.eventmodelgeneration.com.

Full bios and contact details of the creators of the Event Model Canvas Ruud Janssen and Roel Frissen can be found at eventmodelgeneration.com/about/bios/

Download the #EventCanvas at http://www.eventmodelgeneration.com/download-canvas/

We look forward to meeting you in person.
Roel Frissen, Ruud Janssen, Dennis Luijer, Angeles Moreno, Terri Breining, Gerrit Jessen
Team EventDesignCollective.com